Water heater "double 11" sold 95000 units
Article Source： Author： Published：2015-04-10
Yesterday, research firm appliance monitoring data Ovid consulting released by Tmall, "double eleven" day sales of kitchen electric products reached 236000000 yuan. Water heater sales,nearly 95000 units; smoke stove package times, sold 36000 sets; hood and gas stove sales of over 10000 units. From the sales point of view, the highest smoke stove package sales, more than 120000000 yuan, followed by the water heater, sales reached more than 9000 yuan. Hood and gas stove sales were about $10000000.Survey data also showed that, Tmall "double eleven" period, smoke stove set maximum discount rate, close to 50 percent off. Range hood, gas stoves, water heaters, the discount rate is nearly 40 percent off. The category of the largest sales peak appeared at 11 am 0-1 points.Ovid consulting (AVC) director of e-commerce business to consumer network Wang Mingzhuanalysis said, Tmall pre heating and electric kitchen manufacturers pre-sale mode greatlypromotes sales."Tmall double eleven sales is an epitome of the rapid development of e-commerce, the online market has strong growth potential," said Wang Mingzhu, with the consumer online shoppingpatterns gradually mature, the future of home appliances online market also has a broad space for development.
